Effective Date: 09/04/2026
TrueNorth Auto (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains what information we collect through this website, how we use it, and how we protect it.
1. Information We Collect
When you use our website, submit a form, or contact us, we may collect the following information:
- Your name
- Email address
- Phone number
- Vehicle details you provide
- Any other information you voluntarily submit through our forms
- Technical information such as IP address, browser type, device information, pages visited, and website usage data
2. How We Use Your Information
We use the information we collect to:
- Review your vehicle submission
- Contact you about your request
- Provide quotes, offers, or service-related communication
- Improve our website, services, and user experience
- Measure advertising performance and website traffic
- Protect the website from spam, abuse, or fraud
- Comply with legal obligations where required
3. Data Sharing
We do not sell your personal information to third parties.
Information submitted through this website is not shared with unrelated third parties for resale. We may use service providers and technical tools that help us operate the website, host data, process submissions, monitor analytics, or run advertising campaigns. In such cases, data may be processed only as reasonably necessary for those purposes.
We may also disclose information if required by law, legal process, or to protect our rights, website, users, or business operations.
4. Cookies and Tracking Technologies
Our website may use cookies and similar technologies to improve functionality and measure performance.
These cookies may be used for:
- Google Analytics
- Google Ads and advertising measurement
- General website traffic analysis
- Advertising-related optimization and remarketing
Cookies help us understand how users interact with the website and how our advertising performs. By using this website, you acknowledge that such tracking technologies may be used.
5. Data Security
We take reasonable technical and organizational measures to protect personal information from unauthorized access, misuse, loss, or disclosure. However, no website, server, or method of transmission over the Internet is completely secure, and we cannot guarantee absolute security.
6. Data Retention
We retain submitted information for as long as reasonably necessary to respond to inquiries, operate the website, maintain business records, resolve disputes, enforce our agreements, or comply with legal obligations.
7. Your Choices
You may choose not to submit personal information through the website. However, if you do not provide the requested information, we may not be able to respond to your inquiry or provide an offer.
If you would like to request access to, correction of, or deletion of your personal information, you may contact us using the email below. We will review such requests in accordance with applicable law.
8. Third-Party Websites
Our website may contain links to third-party websites or services. We are not responsible for the privacy practices, content, policies, or operation of any third-party websites.
9. Children’s Privacy
This website is not intended for children under the age of 13, and we do not knowingly collect personal information from children.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated effective date. Continued use of the website after changes are posted means you accept those changes.
11. Contact Us
If you have any questions about this Privacy Policy or your personal information, you may contact us at: